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Moodmixer technology: Present dynamic content
From lots of content and data to controlled programmes : Dynamic contentMoodmixer GmbH offers Software technology, web services , interfaces and full applications, that generate running programs from your digital content or product descriptions, new or other informations. These systems gurantee their users individually compiled and nonstop sequences of music, text, pictures and vidoes controlled by their preferences. With Moodmixer addressing each single customer individually can be combined with full automated selection. Moodmixer technology can be universally implemented and enables a costeffective presentation and thus marketing of your products. The selection can be influenced ( also interactivley) by the needs of provider AND customer. This way the end consumer can take part in the generation of his personall offerings. Moodmixer™ controls sequential programmes that otherwise have to be administrated by editors. It saves up to 98% of the editorial time normally needed for selecting and presenting products. This way many new business models and revenue streams can be created. Moodmixer™-Technology is a digital selection and sequencing system. It is NOT A SHUFFLE system, bu a generator based on statistics and intelligent algorithms that offer utmost control with at the same time highest variation within the sequences and a minimum of repetition. All products get to see the light of day!
All systems by Moodmixer are interactively adressable efficiency tools, that can be used as middleware or web service to automatically select and sequence digital content. Instead of pre-production of static lists, with Moodmixer you generate a nonstop running data stream, item after item, that can interactively be influenced without interruption. The decisionmatrix is based on individual weightings and distributionrules that can be controlled by provider and customer: The user gets a personalized selection, the provider the opportunity to promote ( principle: the higher a weihting the more often an item or a value gets to be frequented). If content, weightings or other distribution settings change the sequence can immediately adapt. Moodmixer can be univerally used, any data that can be transformed into a weighting and thus preference ( i.e. product release date, price etc.)can be used. |

